Distopia supported the Dominican electronic music scene at home and abroad. The name asked for an atypical approach, and the brand had to hold up on a screen and on the wall of a party space alike.
Here is the logo and visual identity design project for Distopia, a platform that once supported the musical and artistic scene of Dominican electronic music culture, both locally and internationally.
Inspired by its name and its atypical, dystopian approach, I created a minimalist design influenced by Op Art, reflecting its unique and distinctive character.
From the logo to digital and physical graphic pieces, as well as murals and print materials, I had the opportunity to develop a vibrant and distinctive visual identity for the brand.
- A minimalist logo with an Op Art influence
- Digital and physical graphic pieces
- Murals
- Print materials
- The identity rolled out across digital, print and at mural scale.
Visual identity: Molly Yllom