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INDHAUCI

Client
Constructora INDHAUCI
Year
2020
Role
Corporate image redesign
Scope
  • Corporate identity
  • Logo
  • Applications
INDHAUCI Hero
The brief

Constructora INDHAUCI has been operating for more than 20 years. Redesigning a brand with two decades of accumulated recognition carries an obvious risk: modernizing it until it stops being recognizable to the people who already knew it.

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Constructora INDHAUCI is the company my parents founded more than 20 years ago. Redesigning its corporate image meant updating a brand with two decades of accumulated recognition without erasing what already made it recognizable.

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With pride, I had the opportunity to develop a new visual identity that reflects the quality and legacy of our company, which is very close to my heart.

From the logo to its implementation across different pieces, this project represents a tribute to our history and a step toward the future of INDHAUCI.

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What shipped
  • An updated logo that keeps the codes that already identified the company
  • Implementation across corporate pieces
Outcome
  • The corporate image is still in use by the company.
Credits

Corporate identity redesign: Molly Yllom

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