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Neuschool

Client
Neuschool
Year
2020
Role
Logo redesign
Scope
  • Logo redesign
  • Identity
  • Digital applications
Neuschool Hero
The brief

Neuschool is a study management platform born out of remote classes during the pandemic. They were not asking for a new brand: they wanted to refresh the one they had and add a detail of its own, without losing what their students already recognized.

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Here is the logo redesign for Neuschool, a digital study management platform that emerged in response to the challenges education faced during the social distancing period of Covid-19. Neuschool wanted to give their existing logo a fresh twist and add a distinctive detail that would give the brand a life of its own.

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Inspired by their commitment to educational innovation, I created a fresh and modern design that reflects the platform's vitality and adaptability.

The redesign kept what students already recognized and changed only what was holding the brand back, so the platform could grow without asking its users to relearn it.

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What shipped
  • A redesigned logo that keeps the recognizable structure
  • A distinctive detail that gives the brand a life of its own
  • Applications for the platform
Outcome
  • The platform ran in production and the project is currently on hold.
Credits

Identity redesign: Molly Yllom

Mater Design
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